Armstrong Showroom At The Mart

The showroom at NeoCon brings the concept of connecting design to life through an immersive journey from light to dark. Each zone engages attendees in the evolving narrative of workspace design, materiality, and occupant experience. This journey demonstrates how Armstrong serves as the strategic backbone that enables designers to create imaginative concepts and brands to innovate solutions into reality.

Attendees can expect to explore the following:

• Wall, ceiling, and lighting designs that integrate from the start, preserving creative intent through every project phase
• A bright, forward-looking environment showcasing modern aesthetics, acoustics, and modularity
• A transition zone highlighting wood and wood-look collections, debuting integrated lighting solutions to reinforce the harmony between natural materials and lighting design
• A restorative dark zone defined by rich aesthetics, custom metal applications, and acoustical wall treatments